7x24 Exchange’s President David Schirmacher has passed.

It is with profound sadness that I share the news of the passing of the President of 7×24 Exchange International, David Schirmacher on January 30th after a recent accident. We are deeply saddened by this tremendous loss. We extend our deepest sympathies to David’s wife Veronica, his brother Axel, his family and friends.

I have had so many hours of conversations with David I don’t know what to write. Yet I have written so many times about conversations with David. Writing about the end of conversations is so much harder.

One of the last conversations I had with David is his new data center metrics. Without David’s thought leadership the metrics will fade, but my memories of David will not. I can hear his voice in my head. I can hear his laugh. His quick wit.

Hearing about David’s passing I immediately thought of his wife Veronica who is an empty house. David’s presence was always a pleasure and I cannot imagine how Veronica feels in her house now.

Last night when i first heard the news and I checked in with friends who I know were close to David, and this morning I checked in with a few others. If you want to send sympathy wishes you can send them to Veronica at

Sympathy or Mass cards ONLY can be sent to:
Veronica Schirmacher
1573 Redwood Grove Terrace
Lake Mary, FL 32746

No flowers please.

When attending 7x24 I got in the habit of staying after the Wednesday presentations to have a burger with David by the pool. David was always busy at 7x24 and the time to chat with him would be after the conference was over. It is hard to accept I’ll never have another burger with David.

I wish i could write more, but it is so hard. It is hard because it hurts to think David is gone.

David will be missed my many.

May his soul rest in peace.